Apple

Objective
Produce and refresh the design and content of Augmented Reality sub-site under Apple Learning Community.
Role
Senior Designer working with AKQA Apple EDU
Charles Calixto (Creative Director - Art) • Elizabeth Seng (Creative Director - Copy) • Enoch Tengler (Senior Designer) • Ratha Nou (Motion Designer)
Execution
Storyboarded featured video and motion graphics for the homepage. Produced all assets with high standards for handoff to the dev team, accounting file formats and sizes that best optimizes the site performance across devices and viewport. Redesigned downloadable EPUB on AR Lesson Ideas for Teacher, empowering educators to incorporate Apple AR apps in their curriculum.
Outcome
The client team set to present the updated site in the upcoming quarterly meeting to the company, including the Apple CEO, which received positive feedback.
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